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Our Story

Waala is founded by Devon based Mum of two, Aimée, offering affordable and unique accessories big on style and conscience.

Our collection of affordable accessories means anyone can have access to ethical and cruelty-free fashion.

Our designs range from 'keeping it simple' to 'bold but beautiful'. Simply put, there is something for everyone.

Reviews

"Love this! Exactly what I was looking for. It's even nicer than the photos." - Anne

"This has to be the best purse I've ever had, stunning and feels amazing." - Cathy

"Such a beautiful purse. The cork is so much softer than I was expecting!" - Menna